Wednesday, March 28, 2007
February NPD Data Released
March 28, 2007
February 2007 retail sales, as tracked by NPD, for satellite radio have come in (Click Chart To Enlarge).
MARKET SHARE:
SIRI 56%
XM - 44%
This represents 18 consecutive months that Sirius has maintained a retail lead according to NPD.
Sales are down by 33% YOY for the sector (down 32% for Sirius and down 35% for XM)
Sales Are up by 8% over January 2007
NPD does not track all retail sales. WalMart, many on line vendors, and self performed sales by Sirius and XM are not included in NPD data.
Labels: npd, retail share, sirius, xm
3/28/2007 05:02:00 PM
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