Tuesday, October 03, 2006

Hyundai Rolling Out First Models with XM As Standard Equipment

October 3, 2006

Press Release
Source: XM Satellite Radio; Hyundai

Hyundai Rolls Out First Models with Standard XM Satellite RadioTuesday October 3, 9:19 am ET

2007 Santa Fe is first Hyundai to offer XM as a standard feature

MONTGOMERY, Ala., Oct. 3 /PRNewswire-FirstCall/ --

Hyundai and XM Satellite Radio (Nasdaq: XMSR - News), the nation's leading satellite radio service, today announced production of the first Hyundai vehicles with standard, factory-installed XM Satellite Radio. The first all-new 2007 Santa Fe equipped with standard XM Satellite Radio was produced today at Hyundai Motor Manufacturing Alabama (HMMA) in Montgomery.

The Santa Fe is the first of four Hyundai models to add XM Satellite Radio as a standard feature to all audio systems this year. Others include the 2007 Sonata, Azera and Elantra. Every 2007 Hyundai equipped with XM Satellite Radio also comes with a three-month complimentary subscription. These vehicles mark the beginning of Hyundai's aggressive rollout of XM Radio as a standard feature in all audio systems of its U.S. vehicles.

"We are pleased to offer Hyundai buyers access to XM Satellite Radio's industry-leading technology and programming as a standard feature across our 2007 Santa Fe model line," said John Krafcik, Hyundai Motor America's vice- president of product development and strategic planning. "Beginning with Santa Fe, Hyundai buyers can enjoy superb quality and value right along with the best possible in-car entertainment experience coast-to-coast."

"Hyundai has raised the bar in combining great styling with convenience, comfort, safety and technology features in their new model line," said Steve Cook, executive vice president, Automotive, XM Satellite Radio. "The Santa Fe marks the beginning of a long-term partnership between XM and Hyundai, one of the fastest-growing car companies in the world."

The first production vehicle to come from Hyundai's U.S. design center, the Santa Fe is completely new for 2007 and packed with high-value features, including a choice of fuel-efficient V6 powertrains, segment-leading standard safety technologies, and for the first time ever, an optional third-row seat -- all for a lower MSRP than its predecessor. Superior consumer value and appeal is a Hyundai hallmark, and adding award-winning XM Satellite Radio as an integral part of the standard features package is just one way that every Hyundai will deliver on the brand promise.

About Hyundai Motor America
Hyundai Motor America, headquartered in Fountain Valley, Calif. is a subsidiary of Hyundai Motor Company of Korea. Hyundai cars and sport utility vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced by more than 725 Hyundai dealerships nationwide.

About Hyundai Motor Manufacturing Alabama
Hyundai Motor Manufacturing Alabama, headquartered in Montgomery, Ala., is an independent manufacturing operation of Hyundai Motor Company, based in Seoul, Korea. HMMA currently produces the Sonata sedan and the next generation 2007 Santa Fe sport utility vehicle. At full capacity, HMMA will produce 300,000 vehicles annually. Hyundai cars and sport utility vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced by more than 725 Hyundai dealerships nationwide

About XM Satellite Radio
XM (Nasdaq: XMSR - News) is America's number one satellite radio company with more than 7 million subscribers. Broadcasting live daily from studios in Washington, DC, New York City, the Country Music Hall of Fame in Nashville, Toronto and Montreal, XM's 2006 lineup includes more than 170 digital channels of choice from coast to coast: the most commercial-free music, premier sports, news, talk radio, comedy, children's and entertainment programming; and the most advanced traffic and weather information.

XM, the leader in satellite-delivered entertainment and data services for the automobile market through partnerships with General Motors, Honda, Toyota, Hyundai, Nissan, Porsche, Suzuki and Subaru is available in more than 140 different vehicle models for 2007. XM's industry-leading products are available at consumer electronics retailers nationwide. For more information about XM hardware, programming and partnerships, please visit http://www.xmradio.com.

Factors that could cause actual results to differ materially from those in the forward-looking statements in this press release include demand for XM Satellite Radio's service, the Company's dependence on technology and third party vendors, its potential need for additional financing, as well as other risks described in XM Satellite Radio Holdings Inc.'s Form 10-K filed with the Securities and Exchange Commission on 3-3-06. Copies of the filing are available upon request from XM Radio's Investor Relations Department.

Source: XM Satellite Radio; Hyundai

10/03/2006 10:25:00 AM

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