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Friday, August 25, 2006

Chrysler Gets It...Cuts Q4 Production Of Trucks & SUVs, Ramps Up Production Of Fuel Efficient Vehicles

Chrysler knows that people are still buying cars, and that cutting production is not the answer. They are "realigning" their product portfolio to meet shifting consumer preferences by REDUCING the number of gas guzzlers, while INCREASING the number of fuel efficient vehicles.

Chrysler cuts 4th qtr production, mainly trucks
Thu Aug 24, 2006 12:30 PM ET, By Jui Chakravorty. Reuters

DaimlerChrysler AG's Chrysler unit plans to cut fourth-quarter production as it tries to check a growing inventory of trucks and sport utility vehicles, a spokesman said on Thursday. The automaker will cut fourth-quarter production, mainly of Dodge Durango SUV, as high gas prices hurt sales in that segment, said Chrysler spokesman Mike Aberlich.

Most of the cuts will be at Chrysler's Newark Dodge Durango plant in Newark, Delaware. The plant also makes the new Aspen SUV, which will not be affected, Aberlich added.
Chrysler will ramp up production of smaller, more fuel-efficient vehicles, such as the Dodge Caliber crossover, as it aligns its products with consumer demand....Read more: HERE

8/25/2006 12:24:00 AM


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