Monday, September 25, 2006

Motley Fool Comments On XM Oprah Launch

XM's Golden Oprah-tunity
By Rick Aristotle Munarriz (TMFBreakerRick) September 25, 2006

This is the "Oprah moment" that XM Satellite Radio (Nasdaq: XMSR) has been waiting for. This morning, XM launched channel 156 as Oprah & Friends. Ever since the satellite radio provider announced the $55 million, three-year deal back in February, investors have been lining up on both sides of the fence.
Bulls feel that XM is getting a bargain, drawing the queen of television syndication and a proven celebrity so powerful that she can disrupt the book best-seller lists with a simple nod of the head. Bears counter that unlike the $500 million, five-year deal that Sirius (Nasdaq: SIRI) landed with Howard Stern, Oprah Winfrey is only making a partial commitment to the satellite radio medium, starring in just a weekly one-hour show with no intent of giving up her lucrative television career the way that Stern walked away from terrestrial radio...READ MORE: HERE

9/25/2006 10:37:00 AM

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