Tuesday, November 28, 2006

WSJ: Zune Not Much Of A Threat

The WSJ reports that Zune did not make the Amazon.com list of "Top 10 Selling MP3 players" (note: this list does not include the SatRad category)

Microsoft's Zune Falls Off Sales Pace For Media Players
By CARMEN FLEETWOODNovember 28, 2006; Page B2, The Wall Street Journal

On Amazon.com's Top 10 selling list for electronics yesterday, seven of the 10 products were digital media players. Nowhere did the Microsoft Corp. or Zune names appear.
"That's a pretty good indicator of consumer interest," Michael Gartenberg of industry group Jupiter Research said yesterday, one of the busiest days of the year with online shoppers.
The 30-gigabyte Zune player from Microsoft, which retails for $249, was on the Top 10 list of Amazon, the largest Internet retailer, for several days after its release on Nov. 14 before dropping off. But yesterday, the most popular model of the Zune, the black version, was at No. 76. The Top 10 digital media players included six iPods from top-seller Apple Computer Inc. and one MP3 player from SanDisk Corp. The 30-gigabyte iPod has a $249 list price and ranked No. 2 at one point yesterday....read more: here

11/28/2006 07:29:00 AM

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