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Wednesday, July 26, 2006

Martha Stewart Posts Narrower 2Q Loss

July 26, 2006

Satellite Standard Group keeps you informed.

Martha Stewart, who has an exclusive satellite radio deal with Sirius posted a narrower loss in the second quarter on the heels of returning advertisers.

This news bodes well for Sirius in the sence that the Martha Stewart show does have advertising. The fact that she is generating more ad revenue in general would indicate that there are companies that see value in advertising with martha Stewarts ventures.

Article Excerpt:

NEW YORK (AP) -- Martha Stewart Living Omnimedia Inc. reported a narrower loss in the second quarter as the media company saw its revenues increase 47 percent, fueled by the continued return of advertisers.

The New York-based company said Wednesday it had a loss of $1.17 million, or 2 cents per share, in the latest quarter, compared with a loss of $33.49 million, or 65 cents per share, in the year-ago period.

Martha Stewart Living recorded revenue of $67.4 million, up from $45.9 million in last year's second quarter and exceeding estimates of $66 million from analysts polled by Thomson First Call.

"We have a clear roadmap for growth that gives us confidence in the future of our business and in our ability to increase shareholder value," said Susan Lyne, president and CEO, in statement. "We have successfully navigated a difficult period and are enjoying significant gains in advertising revenue and new business opportunities."

Interested SSG readers can catch the whole article HERE via Yahoo Finance

7/26/2006 09:32:00 AM


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