Saturday, November 11, 2006

Heightened Black Friday Anticipation Expected to Boost Electronics Sales

(check out www.orbitcast.com for a peek at some satellite radio print ads)

Stores upset by sneak peeks posted on Black Friday sites
By Michele Chandler, Mercury News, Nov. 11

It's two weeks before Black Friday, but a host of tattletale Web sites -- including one run by teenage San Jose native Michael Brim -- have already exposed bargains that shoppers can expect.
According to Brim's www.BFAds .net, those deals include a Motorola RAZR cell phone for $19.99 at Circuit City, a $99.99 diamond bracelet at Sears and a $379.99 HP laptop at Best Buy....

...Black Friday serves as the unofficial kickoff to the make-or-break holiday shopping season, when retailers can bring in up to 40 percent of their sales for the year. The day got its name because historically it generated a surge of shoppers that pushed some stores out of ``the red'' -- loss -- and into ``the black'' -- profitability -- for the year.
Customers spent about $8 billion at retailers on Black Friday last year, according to research firm ShopperTrak...read more: here